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- This is the best CTA for TikToks/Reels
This is the best CTA for TikToks/Reels
The answer may surprise you
If you’re building an entrepreneur you probably already the number #1 rule of the business game. ”It’s always about the user”With that in mind, the content on Social Media is basically a sub-product of your business and you should treat it as such.People don’t spend hours on TikTok/IG just to be sold to. They are doom scrolling to be entertained or being educated.The goal of your content should be exactly what users want. Education or entertainment (or ideally both).But how will it help my business?The business goal of the content is to drive traffic to your profile and your profile must be optimized to bring traffic to your website. You must leverage the bio and pinned videos to optimize your profile for conversion.So what should be your CTA on the videos?Honestly, you don’t need one. If your content adds value, people will be drawn to your profile. I get thousands of profile views every week without any call to action.However if you want to use some CTA’s, here’s some of my favorites you can use:1. Check my playlist X for more content like this2. Check out my video on Y for more details 3. Go and take a look at my other videos And the ultimate CTA which also boosts engagement (ideal for educational content):”Save it for later⚡️”Note: I am referring to organic videos in this post. Paid posts are a different ball game!